
“ Dharma is more than a brand, it is a movement. Our mission is to enable
everyone to forge a personal connection and cultivate their unique identity.
We strive to inspire self-expression, fostering a community where the journey
of each individual towards self-love is celebrated. Dharma is not simply
clothing; it is a tool for connection and change. We embrace both inner
warmth and life’s storms, making each acquisition a ritual and an experience”
everyone to forge a personal connection and cultivate their unique identity.
We strive to inspire self-expression, fostering a community where the journey
of each individual towards self-love is celebrated. Dharma is not simply
clothing; it is a tool for connection and change. We embrace both inner
warmth and life’s storms, making each acquisition a ritual and an experience”

In crafting the branding for Dharma, I centered on embodying the brand's ethos: to empower individuals in forging personal connections and nurturing their distinct identities. I developed a unique typography for the logo and curated a color palette that evokes a contemporary sense of tranquility and personal growth.





Typefaces

Logo Variations

Logo Variation

